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5 Tips for Creating a Cohesive Instagram Feed
December 18, 2017

5 Tips For Creating a Cohesive Instagram Feed

5 Tips for Creating a Cohesive Instagram Feed

Have you ever been on someone’s instagram profile and was just in awe at how beautifully coordinated it was? It was truly a feast for your eyes? Have you ever wished that you could create a similar effect that leaves your followers amazed and coming back for more? Not to mention, attract new followers to your profile? Well, have no fear. I’m here to give you some tips to make that feed of yours go from “meh” to top notch.

 

It’s no secret that visually appealing designs draw the customer in and if done right can spark engagement and conversation. This also holds true for the graphics you use on your social media profiles and website and specifically because of Instagram’s layout, it becomes an excellent way of showcasing what you have to offer. Having a cohesive profile adds that special professional touch to your brand and shows that you put thought and effort into what you create. There are a few ways you can go about creating a cohesive instagram feed and below I’ve listed five primary tips on how you can do just that.

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October 29, 2017

9 Content Ideas For An Engaging Instagram Feed

What I love the most about this social media era, is the innovation it has spawned in creating content. Platforms like Instagram have allowed for not only brands but individuals to express their creativity and frankly, I think that makes the world a much more interesting place. If you’re in the marketing industry, you’ll know that content marketing was and is a really big strategy to attracting your audience online. According to the Content Marketing Institute, content marketing is described as “a strategic approach focused on creating and distributing valuable, relevant and consistent content to attract and retain a clearly defined audience – and, ultimately, to drive profitable customer action.” If you’re not in the marketing industry, this can be a lot to absorb. Basically, if you’re going to be using social media to market your business, creating valuable and engaging content is a must.

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September 1, 2017

Review: Visme – An Awesome Visual Content Creation Tool

If there is one thing all the major social networks have in common, it’s their emphasis on visual content creation. Almost all platforms support this method, but the question is – why do they? It’s because they know that it’s the form of content most well received by audiences. This is backed up by Social Media Examiner’s Report which stated that  41% of marketers said that visual marketing was the most effective form of content for their business.

 

Creating content is one thing but creating it fast and efficiently is another matter. Digital Marketers are relying on tools that can help them create quality content on the fly, that is also appealing and engaging. One of the tools out there that can help in making that process efficient is Visme and the best thing is that no graphic design experience is required.

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June 30, 2017

Small Business Owners: 5 Reasons You Can’t Ignore Marketing Your Business

It’s 2017 and marketing your business couldn’t be easier. From social media platforms, email blasts and online ads, there are numerous ways to get the message of your business to its intended audience. I’ve been in the marketing profession since I was 22, and now 14 years later – You can calculate my age at another time;) –  I’m amazed at how marketing has evolved while still remaining the same at heart.  When I started, there was no social media. Can you believe it? It’s hard to imagine marketing without Facebook, Instagram and Twitter  being involved. At that time, marketers depended heavily on email marketing, online banner ads, print and even radio. Because of this I still maintain that creating a database for email marketing is one of the best ways to promote your business. It gives you control in the way your message is communicated to those who need  and want to hear what you have to say.

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