15 Tips To Skyrocket Your Social Media Strategy

Getting clarity on your social media strategy can be daunting, I know. I am going to be honest and this may come as a surprise – I have a love-hate relationship with social media. There I said it.

As a Social Media Consultant, I love creating content for myself and clients and sharing it with our online audiences. There’s no better way, in my opinion, to reach a multitude of people from all corners of the globe. While this aspect of social media strategy brings joy to my life and business, it can be quite frustrating when social platforms change the rules.

Let’s set the scene: You have your goals laid out and a strategic path to accomplish them. You’re feeling good about yourself and your future success and then BAM! –  Facebook or Instagram makes some major changes that take you back to the drawing board.