I haven’t blogged in almost a year. Yup, it’s almost been 12 full months. The desire was there but the motivation to act on that desire wasn’t.

As a solopreneur [an entrepreneur who works alone] sometimes your focus can be so intent on providing for your clients that you neglect your own business needs, like blogging which can help boost your profile, website and attract more clients.

So what has all of a sudden spurned me into action? I decided  to re-do and simplify my website. As a visual person, I wanted something that attracted not just me to the site but avid readers and potential clients as well. I wanted to focus more on sharing my journey and knowledge as a digital marketer and social media consultant as I have learned a lot over these past years, especially on my small island of Barbados.

There is something about working on a small island that makes you want to push harder and look beyond these shores. Some may say the opportunities here are limited but I prefer a more abundant mindset.

So what motivates me to keep going? It’s one fact really, I love working for myself. Simple. I love the flexibility it brings and the freedom to create the kind of job I want. If I get up tomorrow and decide I only want to focus on one aspect of marketing, I get to do that and I love that I can draw inspiration from anywhere. Even things that people think are trivial. My inspiration can come from TV shows, fashion magazines, sometimes even game shows. Yes, game shows! [We’ll talk about that another time :)]

So tell me, what motivates you to keep going? I’d love to hear from you, so drop me a line  at info@mnd-marketing.com.

Until next time…xo